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Video Advertisements

Business promotional video can increase revenue by 400%

Why use video marketing?

Thinking about using video marketing? Here are some reasons why you should start:

  • Video marketing improves email campaigns – Using the word “video” in an email subject line can increase open rates by 19%.
  • Video marketing increases the time people spend on your site – Visitors spend 2 minutes longer browsing websites with video than those without.
  • Video marketing increases your search ranking – If you want to increase your search ranking, a video is a great way to achieve it. Research by Forrester found that having a video on a web page makes it 53x more likely to appear on the first page of Google. How much value can you put on that?
  • Video marketing helps make purchase decisions – In a survey by swimwear boutique, over 90% of shoppers surveyed found video useful in making purchase decisions.

These are just some of the benefits of using video in your online marketing.

 

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