Why Choose an Animation Video for your Marketing Campaign?

Sometimes a client will come to us with a brief and we’ll ask “Have you considered presenting this information through animation?”.

We often suggest this because it will help convey the company message more clearly, especially if the script is complex and full of information.

Here are a few of our favourite animation videos which, conveniently, we also produced!
Charity Animations

Animation works well for the third-sector. As charity films often introduce facts and statistics in order to enforce their cause, doing it in a more visual way can mean the viewer absorbs more information and, better still remembers it.

Instructional Animations

Animation is a great tool when a brand video is needed for a product that is still in concept stages or when a product demonstration is not viable for film. Animation can make what could be a relatively boring subject into a fun, informational film that captures the imagination of the viewer and demonstrates the capabilities of the product without it needing to be fully constructed.
Animations for E-Learning Videos

65% of people are visual learners, so animation is a great visual tool for E-Learning videos – especially those targeted at children. Being able to display visual charts, numbers and graphs in the form of a story allows the viewer to absorb more information but also to retain it. Something that is particularly important for educational content.
Animations for the Corporate Sector

How many of us have watched a corporate video and found ourselves drifting off to a talking head for ten minutes? I’ll bet a fair few. But corporate films can be so much more engaging. Animation can turn even the most corporate messaging into the engaging, memorable content your company deserves.

 

Cuts & Camera Productions
We produce innovative & engaging videos that use creativity and ideas to help you reach the people you want to reach.
m. +91 7042111335