These are profitable industries like the few you see in cyber cities and cyber parks, FinTech is responsible for innovative financial solutions. But even if B2B customers carry lots of knowledge, you need to convince them in short time to get them on board.
For that, the only solution is following a simplistic approach, as generally done in case of B2C customers. Promote with the help of a corporate video story in a way that everybody can understand .Plan your corporate video content with your end-users in mind , keep the flow interesting, attractive, and genuine.
B2B video content marketing is a new comer in manufacturing, but its use has skyrocketed remarkably over the last couple of years. A recent survey of 2019 showed that 10% of the companies in the industrial belt around gurugram manesar bilaspur bhiwadi dhaurhera rewari bawal neemrana faridabad noida greater noida and ghaziabad have already put their steps into corporate video marketing. Hope awareness reaches the remaining companies as well.
Usually, this market niche asks you to present your strengths in front of the prospect. Which can be your infrastructure, manpower, machines, best processes , products, etc This is how you can gain their trust as an expert in your industry. On the other hand, a boring corporate video may just spoil their mood. You need a content of corporate video that gets the prospect involved and educates them by showcasing your engineers and manufacturing processes.
In case you were thinking whether you need a video marketing plan for producing a new CORPORATE VIDEO for sales purposes, the answer is: Definitely YES .